This semester I have learned so much through the readings and the lectures about how to ethically and effectively capitalise off of social media. I admired the handy little-blue book collaborated by Kawasaki and Fitzgerald because the authors used both modern and concise verbiage to edify their readership on how to create likable content, and they discerned the perceptible impact of maintaining a professionally casual profile and digital identity.
I also love the graphic imagery that was displayed during the lectures (exempli gratia the nuclear explosive cranium), for it was a great attention grabber that allowed me to stay focused on the many provocative tweets aired by President Trump. Moreover, the course taught me so many current events that I was unfamiliar with such as the United and American Airlines incidents, which require an academic eye to critically scrutinize the companies’ respective blunders in the face of an multi-million person audience. In addition to that, the course reasserted the importance of accountability and ethics that one can take with them on every aspect of their life, and in this overtly interconnected world accountability plays a vital rule in preventing universal malcontent.
With respect to my desired career of teaching, I want help future generations understand the powerful impact social media has on their lives, and I will reinforce how immensely important it is to use it constructively and tactfully; wherefore, I will promote the Social Media Manifesto as the fundamental law of the land in producing considerate and society-worthy content.
When it comes to the top two favourite texts and videos that were presented throughout the course, I enjoyed the flash mob piece because of its novelty and the message it conveyed concerning content virality. Also, I like the piece “The Meaning of Social Movement” because showed that even in a century before social media was even fathomed similar circumstances were still on the rise, and that the correlate so seamlessly with one another.
Above all, the concepts I have learned throughout this course will aid me in marketing my literary works, and force me to become a technocratic savant which will ultimately make me a well-rounded citizen of the world.
After analyzing social media and certain platforms, I have obtained a significant amount of information that I can carry with me in the future. Social media has advanced in our generation and will continue to advance. The knowledge I have acquired from this class will not only help my awareness of the personal image I am creating for myself online, but using it for other purposes including business, politics, etc. I learned significant ways that politicians have used social media to expressing their political views on platforms such as Twitter and Facebook. With political colloquy, fake news has been a common factor that comes about on social media feeds. The TED Talk titled “How false news can spread” (2015) helps the audience understand how fake news comes about, and why it circles around social media sites and does not instantly die down. The TED talk explains the reasoning behind fake news making such an impact on the audience on social media platforms, how it is generated, and why it does not get eliminated quickly. This was one of my favorite videos because it goes in depth as to why people produce fake news and spread it to others, and I never considered this when being aware of fake news on my social media sites. Another one of my favorite readings is titled “Managing social media crises with your customers: The good, the bad, and the ugly” (2015). This reading describes a behavior of what social media teams should do during a crisis, and provides examples as to what has happened in the past and how we can learn from other’s mistakes. Social media can be used to our advantage when alerting the people of a crisis, and can help answer questions or serve as a update when we are relaying information to people who would like to know all angles of the situation. I can use social media insight in my career by using it as a promotion method for companies, as well as promoting myself as a potential employee. I can use it within my personal life to create a positive image of who I am and what I stand for, through pictures, tweets, texts, videos, etc. I can use it to send a message to others, and communicate with other users.
This Spring Semester I decided to pursue a course that focused specifically on Social Media. It was engaging, hands-on and it was an opportunity in a structured way to engage in the dynamics of the media. From the start of the course we were required to begin communicating utilizing various platforms of social media. “Blogging” was new to me, not because I had never heard about it, but because it would be the first time that I actually engaged in posting blogs. Of course we were directed to the topics that we would discuss, and were provided reading material to stimulate or discussions.
Prior to now I was active on Facebook, had a twitter account that I didn’t really keep up with but not it became real. I believe my greatest take away from this class was to understand the impact of social media. It also became important to recognize thee value of timeliness.
Outside of the specific reading materials that were the topic guide for us to use to blog, a very memorable aspect of the course the course was the opportunity to apply our knowledge to truly understanding social media. I thoroughly enjoyed expressing myself through a few assignments, a case study/critique, social media strategy and digital artifact. In the first two major assignments while I suffered the fate of my own procrastination I enjoyed writing and exploring my go to topic, video games. The digital artifact project was interesting. I have to come out of my comfort zone, working solo and become part of a group. The members of the group for me were easy to work with since we shared similar ideas. We explored a highly controversial and relevant topic, Racism, and now we are a part of the YouTube generation of posting using that medium.
The impact of this course on me cannot be fully appreciated by putting it into words. I thoroughly enjoyed every post I wrote and learnt from every piece of relevant reading material related to the posts. Our challenge to read, understand and write about the new fad ”fake news” or as Kelly Ann Conway, Advisor to President Donald Trump like to describe it, “alternative facts” reminded me of the story of Pinocchio, it also made me recall something I heard sometime ago “Nothing id true, everything is permitted”
We are truly in the present and the future and this course was for me the key to the path of future communication. It holds much importance to me since Communications is the field I am pursuing, intending to become a Journalist. This was an apt learning experience for me. I see the information gained from the course as being extremely helpful in the future. I am glad I took the class.
I am very glad I decided to take this class! It was very interesting, from readings to assignments and class discussions!
One thing I learned was the crisis management and how important it is for companies to respond to crises well online, as we’ve had many examples throughout the semester. I like the course text, even though it did not have a lot of new/surprising information to me, it still had some interesting material. Also, the readings from week 3 regarding virality research were interesting. For the main assignments, I really enjoyed the social media strategy, and I believe creating it, and the skills and knowledge learned from the assignment will be useful in the future. In the future I would love to work as an social media coordinator or in digital marketing, and I think skills learned from this class would be helpful for that kind of jobs.
Here are links to the submissions for the Digital Artifact assignment:
For our digital artifact we will be advocating awareness about the considerable demographic of American individuals suffering from a lack of elementary literacy and mathematics education. Moreover, we will edify how these shortcomings have ultimately disenfranchised many domestic households on the frontiers of job opportunities, personal banking practices, and commonplace errands such as grocery shopping. And while it is simple to picture American illiteracy as this blight solely impacting young children, it is arguably just as prevalent to fully developed adults with established lives. Going forward our topic will entail the statistics revolving the current regions where this is most concurrent, the level of fiscal privilege and public incentives provided to the noted demographics, as well as how society can collectively help to control the spread of it.
Also, with the aid of credible sources from scholarly and governmental research, we shall include the facts that are indicative of current percentages and in-depth analytics. Moreover, we shall use video imagery to convey our message and provide a profound perspective on the concern. We will show the compensation disparities between the demographics documented as illiterate, and those that have achieved the standard benchmark to be qualified as literate. We shall additionally look into the ill-taught stigmas behind them and develop a means to abate their social distribution, for we can help promote a society conducive of universally fair and empathetic treatment.
Bataille, L. (Ed.). (2016). A Turning Point for Literacy: Adult Education for Development the Spirit and Declaration of Persepolis. Elsevier.
McLaren, P. (2015). Life in schools: An introduction to critical pedagogy in the foundations of education. Routledge.
For the digital artifact assignment, we decided to use racism as our topic. Globalization in the world is making countries more and more diverse. However, racism still continues to be an issue. Racism happens when a group of people of same race or ethnicity believes their group is superior to other groups. Racism is an issue that is seen in the work world, schools and politics.
One of the current events affecting this issue nowadays is our current President Donald Trump. In January President Trump signed an executive order banning entry to the country for 90 days from seven Muslim countries: Iraq, Syria, Iran, Libya, Somalia, Sudan and Yemen. The travel ban caused chaos and multiple protests across the country. Even people who legally came to America years ago and currently had a valid green card and documentation was not allowed in the country.
Racism is also a big issue in the work world when it comes to hiring and recruiting. We will find additional statistics and information for this, but there have been studies about how even just the name of the person trying to get the affect the hiring process.
The purpose of our PSA on racism is to affect and change people’s minds about racism and encourage them to be more open minded. Everyone should be treated equally, have equal opportunities and not face mean comments or bullying because of their race. After seeing our PSA video we want our viewers to try to prevent racism by being more open minded and informed. We want them to try to stop racism whenever possible and stand up for the minorities. Treating people differently because of their race, religion or ethnicity is not right.
For our video we will use statistics about racism and how it affects people facing the racism and their lives. The tone of the video will be serious, and we will be using dramatic background music that fits the situation. We also plan to use pictures of our school’s spirit rock when someone had written racists comments on it after Trump’s travel ban.
Our group members are Ida Angelma and Christopher Marshall.
Possible resources we plan to use: