An Affable Testament of COM 395

This semester I have learned so much through the readings and the lectures about how to ethically and effectively capitalise off of social media. I admired the handy little-blue book collaborated by Kawasaki and Fitzgerald because the authors used both modern and concise verbiage to edify their readership on how to create likable content, and they discerned the perceptible impact of maintaining a professionally casual profile and digital identity.

I also love the graphic imagery that was displayed during the lectures (exempli gratia the nuclear explosive cranium), for it was a great attention grabber that allowed me to stay focused on the many provocative tweets aired by President Trump. Moreover, the course taught me so many current events that I was unfamiliar with such as the United and American Airlines incidents, which require an academic eye to critically scrutinize the companies’ respective blunders in the face of an multi-million person audience. In addition to that, the course reasserted the importance of accountability and ethics that one can take with them on every aspect of their life, and in this overtly interconnected world accountability plays a vital rule in preventing universal malcontent.

With respect to my desired career of teaching, I want help future generations understand the powerful impact social media has on their lives, and I will reinforce how immensely important it is to use it constructively and tactfully; wherefore, I will promote the Social Media Manifesto as the fundamental law of the land in producing considerate and society-worthy content.

When it comes to the top two favourite texts and videos that were presented throughout the course, I enjoyed the flash mob piece because of its novelty and the message it conveyed concerning content virality. Also, I like the piece “The Meaning of Social Movement” because showed that even in a century before social media was even fathomed similar circumstances were still on the rise, and that the correlate so seamlessly with one another.

Above all, the concepts I have learned throughout this course will aid me in marketing my literary works, and force me to become a technocratic savant which will ultimately make me a well-rounded citizen of the world.


Blog 9: Fin

There are a lot of things I learned this semester in this class. Ranging from how to make a viral post to how fake news has become such a problem even to Deji’s and Claire’s surprising singing voices earlier tonight.  The topics in this class have improved my critical thinking skills and have helped me pad my skills that future employers may be interested in. My favorite topics were those relating to “Society: movements and media” this section covered in my opinion the most relevant topics right now in the world. There were a number of readings that we were tasked with which I really enjoyed. The first of which was The Atlantic’s “This Article Won’t Change Your Mind: The facts on why facts alone can’t fight false beliefs”. This article really related to several topics in some of my psychology classes and allowed me to relate my knowledge to things from this class.  The article detailed why facts don’t really matter as much, and how to change someone’s “mind” you have to first change their feelings. This article is also one of facts that surprises me the most. Since I am generally a logical personal I am easily swayed by facts. This article shows that in fact the opposite is true. Another one of my favorite literature items for this semester was the TEDEx talk about how fake news can spread. This article helped me to realize not only how bad fake news has gotten but why it has gotten that way. It really surprised me to find out just how much fake news content creators make per month. Lastly I can use all of the things in this class to improve my social media following, and to market skills to possible future employers.

P.S. this has been one of the most enjoyable classes I have taken in my time at college and I will definitely miss taking this class.

Blog 9: Review

Social Media has become such an integral part of our society that it needs its own course in universities. I find this extremely exciting. Social Media is not something that only engineers, or mathematicians, or scientists can study. Social Media is a concept that is important to almost everybody in the world.

This class is more than a class about a general topic. It’s about our generation’s story. Every assignment, especially the case study, was fascinating, and dare I say maybe even fun. Social media affects everything and really everyone. My favorite video for example, was the “Save Mr. Splashy Pants” Ted Talks video (I think that was the name). It’s an example of how a silly joke on the internet can actually do good, or in this case save whales. That video was a feel good story. There were no losers in the event, (well except for the whalers). The whales were saved, and everybody had a good laugh, all because of a stupid internet joke.

My second favorite are the articles on social media viral strategies. While I recall one being by Hootsuite, I believe there were multiple articles and readings we analyzed regarding the topic. The fact that we have already created a process and strategy to become famous using the internet is fascinating. I compare it to marketing. Marketing is all about finding the right target audience, which is easily comparable to social media strategies. As a matter of fact, many companies already use social media for marketing and are very good at it. Take Wendy’s for example.

Social Media is new, yet already relevant. In 30 years I’m going to look back at this class and tell my kids about it, because of the connection it has with the future. Whether it be talking about a president that can’t seem to place his phone down, or whether it be about my personal interest in motorsports and its own connection to social media, which I explored in our case study assignment, it is all new, yet relevant. It has become so in a time where I’m really beginning my adult life, and that’s fascinating to me. In other words, I guess I’m trying to say it’s a part of history. It’s our generation’s “thing”. Much like how the 70’s had hippie love and Vietnam, the 80’s and the beginning to the general use of computers, we have the internet, and with it social media.


Blog 9

Hailey Jackson


Blog 9



After analyzing social media and certain platforms, I have obtained a significant amount of information that I can carry with me in the future. Social media has advanced in our generation and will continue to advance. The knowledge I have acquired from this class will not only help my awareness of the personal image I am creating for myself online, but using it for other purposes including business, politics, etc. I learned significant ways that politicians have used social media to expressing their political views on platforms such as Twitter and Facebook. With political colloquy, fake news has been a common factor that comes about on social media feeds. The TED Talk titled “How false news can spread” (2015) helps the audience understand how fake news comes about, and why it circles around social media sites and does not instantly die down. The TED talk explains the reasoning behind fake news making such an impact on the audience on social media platforms, how it is generated, and why it does not get eliminated quickly. This was one of my favorite videos because it goes in depth as to why people produce fake news and spread it to others, and I never considered this when being aware of fake news on my social media sites. Another one of my favorite readings is titled “Managing social media crises with your customers: The good, the bad, and the ugly” (2015). This reading describes a behavior of what social media teams should do during a crisis, and provides examples as to what has happened in the past and how we can learn from other’s mistakes. Social media can be used to our advantage when alerting the people of a crisis, and can help answer questions or serve as a update when we are relaying information to people who would like to know all angles of the situation. I can use social media insight in my career by using it as a promotion method for companies, as well as promoting myself as a potential employee. I can use it within my personal life to create a positive image of who I am and what I stand for, through pictures, tweets, texts, videos, etc. I can use it to send a message to others, and communicate with other users.

Blog #9 Turning Social Media into A Learning Experience

This Spring Semester I decided to pursue a course that focused specifically on Social Media. It was engaging, hands-on and it was an opportunity in a structured way to engage in the dynamics of the media. From the start of the course we were required to begin  communicating utilizing various platforms of social media. “Blogging” was new to me, not because I had never heard about it, but because it would be the first time that I actually engaged in posting blogs. Of course we were directed to the topics that we would discuss, and were provided reading material to stimulate or discussions.

Prior to now I was active on Facebook, had a twitter account that I didn’t really keep up with but not it became real. I believe my greatest take away from this class was to understand the impact of social media. It also became important to recognize thee value of timeliness.

Outside of the specific reading materials that were the topic guide for us to use to blog, a very memorable aspect of the course the course was the opportunity to apply our knowledge to truly understanding social media. I thoroughly enjoyed expressing myself through a few assignments, a case study/critique, social media strategy and digital artifact. In the first two major assignments while I suffered the fate of my own procrastination I enjoyed writing and exploring my go to topic, video games. The digital artifact project was interesting. I have to come out of my comfort zone, working solo and become part of a group. The members of the group for me were easy to work with since we shared similar ideas. We explored a highly controversial and relevant topic, Racism, and now we are a part of the YouTube generation of posting using that medium.

The impact of this course on me cannot be fully appreciated by putting it into words. I thoroughly enjoyed every post I wrote and learnt from every piece of relevant reading material related to the posts. Our challenge to read, understand and write about the new fad ”fake news” or as Kelly Ann Conway, Advisor to President Donald Trump like to describe it, “alternative facts” reminded me of the story of Pinocchio, it also made me recall something I heard sometime ago “Nothing id true, everything is permitted”

We are truly in the present and the future and this course was for me the key to the path of future communication. It holds much importance to me since Communications is the field I am pursuing, intending to become a Journalist. This was an apt learning experience for me. I see the information gained from the course as being extremely helpful in the future. I am glad I took the class.

Blog #9

I am very glad I decided to take this class! It was very interesting, from readings to assignments and class discussions!

One thing I learned was the crisis management and how important it is for companies to respond to crises well online, as we’ve had many examples throughout the semester. I like the course text, even though it did not have a lot of new/surprising information to me, it still had some interesting material. Also, the readings from week 3 regarding virality research were interesting. For the main assignments, I really enjoyed the social media strategy, and I believe creating it, and the skills and knowledge learned from the assignment will be useful in the future. In the future I would love to work as an social media coordinator or in digital marketing, and I think skills learned from this class would be helpful for that kind of jobs.

Last stop: Social Media

This past semester has been an interesting one. I, at the start of the semester had not been an avid user of social media. After this semester has passed, I do have a new appreciation for social media. I now understand that there is a science to how to get the most use out of social media. The textbook helped explain that to be successful and gain a huge following there are rules to follow. These rules may involve having diverse content, to having the latest information, or having entertaining and engaging content. Our class happened to take at the same time that President Trump took office. President Trump’s tweets and overall policies became the main topic to start the class off in the morning. His tweets helped us practice what not to do when having a huge following. In addition, we delved into how/why people choose what they want to post and when. Overall, many connections were made into how social media effects every aspect of life.

The content that was covered in class was varied greatly and contained a lot of information. If I was to cherry pick the two articles/videos that stood out to me would be the article ““Executive Summary – Society’s New Addiction: Getting a “Like” over Having a Life” and The Gotta Share video. The article in my opinion nailed it on the point of controlling how much one shares stuff online. People seem to be obsessed with posting life events or objects online. This then harms them by missing the moment, because they were looking through a phone screen. I feel that a person does not need to entirely stop posting but if the moment is important just enjoy the moment. The next video is in my opinion just awesome to watch. It is comical and entertaining at the same time. The video points out how again sharing things online are an integral part of our society. The video does a great job by bringing up the topic but in a great and entertaining way.

The best activity in the class would have to be final one. I was going to say the one about the breaking the mold, but making the video took that spot. The video since the criteria was so broad gave us a lot of creative input. The writing of the script and filming the video was a great way to spend the weekend. It was a nice change of pace compared to other writing assignments. The class coming together with different videos really gave us insight into what topics we consider as important. Overall, this assignment offered up interesting results.

Social media as I understand it now is an important tool to use. If one wants to stay competitive currently, using social media is vital. I plan to use the information I learned to push forward my professional career. I will still watch what I put on my personal social media accounts. I do not think I will be become a blogger but you never know. I feel like the information that I have learned will help me become more attractive to employers. I also may be able to help in unique aspects in a company, because of my knowledge in social media. An example would be the information about crisis management or how to make a social media strategy; this information will be handy if I ever run across these issues. I know this information will be useful in the future and I am glad I took the class.